Marketing Operations Assistant

Description

Job Title: Marketing Operations Assistant

Reports to: Marketing and Communications Manager

Location: Kigali, Rwanda

Duration: 1 Year

ROLE PUROSE

The Marketing Operations Assistant will play a pivotal role in supporting the Marketing and Communications team by managing projects, driving social media engagement, and enhancing the organization’s online presence strategically. The Marketing Operations Assistant will work closely with the team to ensure the successful execution of marketing initiatives and effective communication across departments.

KEY RESPONSIBILITIES

Project Support

• Assist with the execution and management of marketing and communications projects.
• Work closely with the MarCom’s Manager to keep track and priorities all requests and planned activities
• Track progress, ensure timely delivery of deliverables, and maintain alignment with project objectives and timelines.
• Use Asana to record Marcoms’ requests and projects from initiation to completion.

Social Media Management

• Develop and implement social media strategies.
• Create compelling content, schedule posts, and analyze performance metrics to drive engagement and growth of the organization’s online presence.
• Create and maintain a monthly social media calendar.

Interdepartmental Relations

• Serve as a liaison between the Marketing and Communications team and other departments, including finance and procurement to plan periodically.
• Facilitate effective communication, align strategies, and coordinate efforts to support cross-departmental projects.
• Proactively keep track of all Marketing and Communications related requests and /or opportunities aligning with UGHE’s mission from all departments.

Online Presence

• Enhance the organization’s digital footprint by contributing to marketing strategies and online engagement initiatives.
• Support efforts to increase online visibility and audience interaction.
• Write monthly progress reports on our social platforms performance.
• Keep track of the latest digital marketing trends and develop their adaptation to UGHE’s platform.

QUALIFICATIONS AND EXPERIENCE

• Bachelor’s degree, and PMP certification preferred
• Proven experience in project management, social media management, and digital marketing.
• Proficiency in Asana, Slack and Sprout
• Strong organizational and communication skills.
• Ability to collaborate effectively with cross-functional teams.
• Proficiency in social media platforms and analytics tools.
• Creative problem-solving and critical thinking skills.
• Demonstrated ability to manage multiple projects and meet deadlines

CORE COMPETENCIES

• Excellent Communication: Demonstrate ability to articulate UGHE’s and PIH’s mission and program objectives persuasively
• Versatility and good judgement: Able to draft clear and consistent messages for a variety of audiences.
• Accountability: Demonstrate commitment to personal responsibility and value for equity
• Influence: Strong leadership and influencing skills, with the ability to engage key stakeholders
• Project management: Self-driven and able to multi-task, with good decision-making skills
• Agility: Flexible, results-oriented, and able to work in a project-driven environment