Description ROLE PROFILE

Title: Marketing & Communications Manager

Reports: to Country Manager

Location: Kigali, Rwanda

Role Purpose: For the newly to be established Local Foundation, (hereinafter referred to as Foundation), we are looking for a Marketing and Communications Manager to drive the Foundation  marketing and communication strategy with the responsibility for managing its execution in consultation with local ministries, public or private organization when involved in the process, and last but not least to interact with the HQ Marketing & Communication team to coordinate the local activities in an integrated scenario of global marketing and communication.

• The position is vital for the successful implementation and establishment of this service and promotion office in Eastern Central and Southern Africa.
• The role requires to manage online and offline communication with the media and community and increase brand awareness.
• Marketing and Communications Specialist responsibilities include distributing promotional material, responding to queries and comments on social media and networking during events.
• Identify and build long-term relationships with target audiences.
• Act as Foundation’s voice to impress the community and gain trust and to be recognized as a valuable Local and International Foundation.
• She or he will have the freedom to build their own team to develop and execute the marketing and communication strategy.

KEY RESPONSIBILITIES

• Develop brand recognition in a program to communicate to Rwanda’s Public and Private Institutions (i.e. Ministry of Health and Education), Partners and Citizenships, the mission of the Foundation and which is ultimately designed to be recognizable at a local and regional level.
• Collaborate with key partners across the Country in planning and creating communications for external audiences that drive the mission of Foundation, key messages to the population to create awareness on eye care health, promote local partnerships, support convenings, and that educate, cultivate, and inspire philanthropic support.
• Oversee the execution of the communications for internal and external audiences; plan on the timing of communications to ensure well-timed messages.
• Translate concepts into persuasive communications. The Manager will also review and approve messaging and communications written by others before they are published.
• Join social media groups and professional platforms to discuss the Foundation’s related topics and monitor the corporate website and social media pages and address readers’ queries.
• Oversee all internal and external communications for the Foundation ensuring consistent messaging.
• Measure and track results for marketing campaigns.
• Gather community feedback to inform projects members
• Prepares and approves media reports, press releases, articles, etc.
• Provides a strategic vision for Foundation-wide messaging, supervises the activities of coordinators and fellows under the office.
• Responsible for all written communication writes and distributes the monthly or quarterly Foundation newsletter, writes articles and news releases to the local and international press

QUALIFICATIONS AND EXPERIENCE

• Proven 4+ years’ experience in a senior marketing or communications role.
• Proven track record of performing above expectations in improving a company’s brand presence
• Bachelor’s degree in a related field, e.g. Business administration, Social Sciences, etc
• Master in Strategic Communication or public relations
• Commitment to global health and social justice
• Excellent verbal and written communication and presentation skills
• Hands-on experience with web content management tools, like WordPress and familiarity with communication campaigns on social media
• Proficiency in standard Microsoft Office tools (MS Word, Excel and PowerPoint) and Search Engine Optimization (SEO) and Google Analytics.
• Business-fluent English and French

CORE COMPETENCIES

• Excellent Communication: Demonstrated ability to articulate Foundation mission and program objectives persuasively
• Versatility and good judgment: to Draft clear and consistent messages for a variety of audiences.
• Accountability: Demonstrated commitment to personal responsibility and value for equity
• Influence: Strong leadership and influencing skills, with the ability to engage key stakeholders
• Project management: Multi-tasking, project management, and decision-making skills
• Agility: Flexible, results-oriented, and able to work in a project-driven environment
• Management: Demonstrated ability to manage people and teams

If you are looking for an exciting career opportunity, send your application until 30th of March 2020 including your CV, salary requirements and earliest starting date to [email protected]