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5 Jan 2021

Leasing & Marketing Manager at Madras Hotel Apartments

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Job Description


  1. Leasing & Marketing Manager (1Position)

Job Summary

Madras Hotel Apartments is a 32 bedroom modern property including 11 luxurious suites and 1o apartment type rooms and spacious lounges on each floor. Each unit is fully fitted; we have a gym facility for residents only, a classy restaurant. 

We are looking for a seasoned Leasing & Marketing Manager to help lead our hotel apartments in Gisozi on the road towards the Independent University of Kigali (ULK) Area. As Leasing & Marketing Manager you will manage relationships with your team and residents, which means you need to be a focused, proactive self-starter, and able to multi-task in a fast-paced environment. Additionally, you will be responsible for all aspects of property operations, including leadership, leasing, compliance, and management of maintenance at the property. Above all, you will ensure that your communities are functioning at the peak of efficiency and in line with our mission statement and core values.

The Leasing & Marketing Manager develops and implements strategic marketing plans, stays abreast of changes in the marketing environment to best serve the objectives of the organization, and adjusts plans accordingly. Researches and develops pricing policies and recommends appropriate sales channels. Relies on experience and judgment to plan and accomplish goals. Performs a variety of tasks. The Leasing & Marketing Manager strives for 100% occupancy through retention of existing residents, leasing current availability, and pre-leasing of future availability.

 Leads and directs the work of others and reports to the Director of Finance and Administration on daily basis.

Experience/Education

  • 8-10 years of customer service and sales experience in a three (3) or/and 4 four-star hotel/ apartments (Senior Managerial Level).
  • Strong communication skills Bachelor Degree in Hotel and Restaurant Management/Tourism Management or equivalent. Prefer at least seven years’ experience in property marking management (but not a deal-breaker).
  • Available to work evenings and weekends.
  • Tasks and Activities of the Director of Marketing
  • Develop deep knowledge of the Madras Hotel apartments marketplace and identify each community positioning within the market.
  • Search new tenants and signing with them lease contracts and increase occupancy rates
  • Educate other marketing team members on market knowledge and positioning.
  • Complete the weekly Monday Report, analyze year-over-year performance, and pro-actively discuss/recommend changes accordingly.
  • Answer incoming phone calls professionally and handle accordingly, whether the caller is a prospective client, a client, an internal Company team member or a vendor.
  • Keep current on relative marketing practices and competitor activity and facilitate distribution.
  • Support preparation of advertising and the creative and quality control standards for advertising/promotional material.
  • Monitor invoicing and ensure approval compliance.
  • Supports office and community websites: initiates updates, monitors for accuracy, and keeps all information current, relative, and enticing. Work with digital, print, fulfillment, and other vendors as necessary.
  • Keep abreast of local regulatory requirements related to marketing needs.
  • Assist with customer support activities and initiatives, event planning, and local requirements (i.e. handouts, brochures, invites, etc.) and provide local support during events.
  • Lead/develop/recommend appropriate marketing initiatives to drive traffic and leasing efforts when necessary.
  • Evaluate the performance of the marketing team for compliance with established policies and objectives and success in obtaining those objectives.
  • Develop a proactive approach to keeping morale high and set standards that ensure the department is healthy, efficient, and professional.
  • Coordinate annual rate setting schedule, implementation, and final approval prior to Leasing Season Kick off.
  • Make suggested changes throughout the leasing season to rental rates and advertising based on supply and demand.
  • Assure social media content is appropriate, utilized frequently, and is professional.
  • Assure new hires are well trained following the company’s Standards of Excellence guidelines with appropriate follow up and encouragement, complete training schedules and assure completion
  • Assure proper training and follow up is in place for seasonal part-time agents to support them in following company policies and achieving acceptable results.
  • Maintain competent knowledge of office software systems to provide appropriate support to the team when needed.
  • Assist in planning improvements and remodeling to determine the need for increased rents on an annual basis.
  • Assure tracking is in place for gift cards, rental specials, and unique situations.
  • Assure rental criteria is being followed and meets compliance with Fair Housing Laws and Practices and the Virginia Residential Landlord-Tenant Act.
  • Assist with preparation of the annual marketing budget and adherence during the year.
  • Complete regular audits to assure proper forms are available in software, tracking updates are in place and checklists are being completed properly.
  • Show and rent apartments.
  • Maintain a library of historical data such as tracking sheets, lease information, forms, rate spreadsheets, etc.
  • Make suggestions to improve policies in place.




Method of Application

Note: Interested candidates shall submit their application letter, updated CV scanned with passport photo indicating names and addresses of three referees, copies of their degrees and /or certificates, and copies of transcripts.


The application shall be addressed to the Managing Director of MADRAS HOTEL APARTMENTS by sending the applications to the following email: [email protected]not rather than Tuesday, January 10th, by 22 Pm.

Madras Hotel Apartments reserves the right to refuse late applications. Only selected candidates shall be contacted for an interview on Friday 15th, January 2021.


Done at Kigali, December 27th, 2020

Oreste B.  Managing Director

MADRAS HOTEL APARTMENTS





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